We don’t have to go into much detail when describing bad customer service, because we’ve pretty much all experienced it at one time or another. It’s hard to forget some of those conversations and experiences, and they’re ones we’ll gladly avoid if possible.
The reality is, there are so many 3rd party customer services out there that just don’t care. The reps are in a call center somewhere answering hundreds of calls about products and services that they’re not remotely passionate about. Those types of customer service lines are widely unpopular. They simply don’t mix with the technologically advanced age we live it. Simply put, they’re antiquated.
Instead, find yourself a partner that will dedicate themselves to both your business and, especially, your customers and their needs.
Here are a few tips you can implement so your customers can get the answers they need and the products they want.
When you choose 3rd party customer services, you can’t just pick any call center under the stars. You need to have strict criteria and high standards, especially when it comes to your representatives. They’re the ones who will be conversing with your customers, and if even one of them fails to dedicate themselves to high-quality service, you lose. Your customers’ interactions with the faces of your business will leave a lasting impression, so be sure it’s a good one. It requires patience and skill, as well as knowing the ins and outs of every product or service that you offer. Before you pair up with a partner, be sure their customer service crew is top-notch in every way.
Although for some it is easier to do without all of the technological advances (that sometimes seem to change on the daily), your best bet is actually to welcome them with open arms. It may not seem worth it to you, but trust us, it’s worth it to your customers. It’s important to not just rely on the phone line for customer service – give your customers options. Some prefer email for less urgent requests, and some prefer social media DM’s for rapid response. You can even meet in the middle with a chat option on your website homepage.
The easier it is for customers to access you, the more they will appreciate you for catering to their needs. Moreover, they’re likely to have a much better experience when they’re allowed to use their preferred method of contact. So think about jiving with the new way of doing things, it could be a great opportunity to connect with your customers.
This requires your partner to be flexible. They need to be all-in, 24/7, always willing to cater to your unique business needs. Their dedication to you means being right by your side when you expand and always staying up to date with the company’s new advancements, products, and services. That way, when your reps are in communication with your customers, they know how to fully and substantially respond with satisfying answers. They’ll even know which products to recommend for them.
When you’re working with employees that follow the high-touch business model, you’ve got the best. So start thinking about outsourcing to 3rd party customer services.
Interested in learning more? Give us a call, we’d love to chat!
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