If you don’t outsource to a true professional 3PL fulfillment company, your customers could suffer.
Every time your 3PL process fails, you run the risk of antagonizing the people that matter most to your business – your customers. Fulfillment breakdowns that come at crunch times – such as during the holidays when you have “no fail” delivery deadlines to meet – can be especially painful for customers. They will retaliate by making the mistake especially painful for you, too.
For every retailer, the reality is that your customers have very high expectations when it comes to order fulfillment. If you fail to meet those expectations, the consequences could be costly. Lost sales. Damaged reputation. Like dripping water, the losses just keep adding up. Outsourcing to a truly professional fulfillment company can relieve the pain of 3PL failure.
Outsourcing to true fulfillment professionals brings your company a wealth of direct and indirect benefits:
It’s a matter of quality and commitment, something we call high touch here at USA Fulfillment. It’s a business approach that focuses on giving your customers the very best, because that’s what they expect. What you expect on their behalf. When we exceed your customers’ expectations, you can look forward to increased loyalty and higher customer lifetime value.
But high touch isn’t a fluffy, esoteric concept, it takes hard work. The only way to avoid fulfillment failures is through detailed advance planning. So our in-house professionals work hand-in-hand with your people to peer into the future, looking for seasonal volume fluctuations, special promotions, and anything else that could affect our preparedness. That way, we’ll be ready for whatever comes our way.
Look at it this way: if your fulfillment company can deliver reliably fantastic customer service during your craziest time(s) of the year, you can be sure they’re getting it right every day, all year long. At USA Fulfillment, we literally wrote the book on that, and it’s a must-read for any sales or operations manager or CEO who wants to stop losing customers and transform their fulfillment into a winning experience. It’s called “Deliver Me!” It’s free, so why not download it right now?
Instead of lying awake at night worrying about the next ball-dropping disaster, you can focus on brand-building activities like developing new products, expanding your marketing reach, and connecting with customers in more meaningful ways. For more information, check out another book we wrote about choosing the correct fulfillment house.
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